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Entertainment

Every industry in the world is moving towards data-driven decision making, then one of the most popular and highest grossing industries definitely has employed analytics and data sciences in its operations. We are talking about the media and entertainment (M&E) industry. If you are associated with the industry in any way and your question is how to use analytics to maximize the potential in this industry across all domains, you are at the right place!

 

The increased technological and digital revolutions have caused a data-enabled revolution within the media and entertainment industry. You can see a perfect convergence of digital and analytical solutions in this industry.

 

Before we move on to how analytics can be employed in the media industry, let us understand its needs and priorities. The trends of media and entertainment industry are primarily driven by the changing needs of the digitally savvy audiences and their preferences. Most of us now want to use entertainment means not only to recreate and relax but also to stay on top of advancements, world events and our respective interest areas- all this while on the move! 

 

Our fast-paced lives have pushed the entertainment industry to alter their content and the war of delivering it to us rapidly. While the primary intent of the industry lies in developing the best content for the audience, the media industry also tries to diversify into various channels for broadcasting information and entertainment content. Analytics can in fact steer media and entertainment towards burgeoning growth rates

Entertainment Assortment

Work Samples

IMDb

IMDb (an abbreviation of Internet Movie Database)is an online database of information related to films, television series….

BookMy show

Launched in 2007, BookMyShow, owned and operated by Big Tree Entertainment Pvt Ltd (founded in 1999), is India’s leading….

WebTickets

Webtickets is South Africa’s market leader in providing niche integrated online ticketing solutions to a wide range of clients. Since its…..

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